Signature Project · PickleChill
A community club, turned into a game world. Nine players with signature skills, fourteen courts, and a story that starts at the club’s real home court.
The playable brand studio of 360 Marketing
Games people play.
Games people play.
Brands people remember.
We create branded games from the first idea to the final launch: story, characters, gameplay and the campaign around them. Your audience spends minutes with your brand, not seconds.
Concept · Storyboard · Art & UI · Game build · Campaign · Results — all in house
Selected work
Two brands. Two games. Built from zero.
Brand Experience · Flyers Media
Flyer Rider
A delivery promise you can play. Ride the route, find the right homes and land every flyer, the way Flyers Media does every day.
Why brands play
An ad asks for a few seconds. A game earns a few minutes.
01
Your brand is the world, not the interruption
Characters, places and rules carry your brand, so it is remembered as part of the fun.
02
Players learn by doing
What makes you different becomes something people experience, not something they are told.
03
Every round can lead somewhere
A reward to claim, a store to visit, a sign-up, a follow-up message.
04
Every play is measured
Plays, completions, time spent, returns and redemptions, reported by channel.
Ways to work with us
From a one-month promotion to a game your brand keeps.
Signature Projects
A game world your brand keeps
Characters, story and seasons that keep players coming back. Designed to carry sponsors and grow with updates.
Quoted per project Learn more
Brand Experiences
A custom game for one campaign
The gameplay itself says what makes you different. Rewards, leaderboards and redemption built in. Live in 2–4 weeks.
Quoted per project Learn more
Interactive Campaigns
Ready-made games for promotions
Quizzes, spin wheels and QR trails, branded for your promotion and live in days.
Fixed-price formats Try 14 live demos
Interactive Campaigns · 14 live demos
Try all 14 demos
Need something quicker? Try a ready-made format.
Brand Quiz
Memory Match
Brand Catcher
Quick Poll
QR Discovery Trail
Find Your MatchFictional demo brands. Spin Wheel, Sort It Right, Hidden Hunt and five more formats on the Campaigns page.
From first idea to final launch
One team does all of it.
No hand-offs between an agency and a developer. We write the concept, draw the world, build the engine, test it with real players and run the campaign.
- 01Brand & audienceWhat people should remember, and do next.
- 02ConceptTwo game ideas, one chosen.
- 03StoryboardThe player journey, screen by screen.
- 04Art & UICharacters, places and interface in your brand.
- 05Game buildOur own engine, mobile first, no app.
- 06Playtest & tuneReal players, changes until it is fun.
- 07Launch & resultsRewards, redemption and a results report.
Strategy and reach
A game is the centrepiece. 360 Marketing builds the campaign around it.
GamesAdv is part of 360 Marketing, a brand and marketing group working with SMEs and multinational brands since 2007. Strategy, reach and follow-up come from the same team.
Flyers MediaPuts the game into homes with printed QR flyers.
360ConnectFollows up with players on WhatsApp.
GoWhereTracks how play turns into store visits.
Sonic HookGives the campaign a jingle people remember.
Clients of the 360 Marketing group
For sponsors and advertisers
Brands can live inside the game, too.
Signature Projects are designed with sponsor places built into the world: courtside boards, venues, cup titles. Partners appear where players are already paying attention, never as pop-ups.
See sponsor placements in Super Rally
Questions
Before you send a brief
Do players need to download an app?
No. Every game runs in the phone browser from a link or a QR code.
Can the game run on our own website or app?
Yes. It can be embedded, or run on your own domain.
Who owns the player data?
You do. We collect only what the campaign needs, with consent.
How long does a project take?
A Brand Experience usually takes 2–4 weeks from brief to launch. A Signature Project is planned in phases.
How much does it cost?
Brand Experiences and Signature Projects are quoted per project, after a short conversation about your goal. Interactive Campaigns have fixed prices on the Campaigns page. Every custom project starts with a Concept Sprint, so you see the idea working before committing to the full build.
Do you work with brands outside Malaysia?
Yes. We work remotely in English, with proposals in RM or USD.
Start a project
What should people remember about your brand?
Tell us about your audience and your goal. We reply within one business day (GMT+8).
enquiry@360marketing.my